Offering Coupons and Discounts
Small Business Hurd & Honey Small Business Hurd & Honey

Offering Coupons and Discounts

Large brands always seem to be offering coupons and discounts during the holiday season, if not, always. For small businesses this can be a little tricky. It's a challenge to discount something that has been made by hand, with love. We have definitely made our share of mistakes with coupons and discounts, but have also had great results come from promotions as well.

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Analyze Your Stats
Small Business Hurd & Honey Small Business Hurd & Honey

Analyze Your Stats

A great way to prepare for holiday shoppers is to take some time to analyze your Etsy shop stats. These stats could shed light on which days/weeks may be your busiest and also which products may be your best sellers.

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Updating Your Shop Sections
Small Business Hurd & Honey Small Business Hurd & Honey

Updating Your Shop Sections

On Etsy you have the option of creating "Shop Sections", these sections help to keep your products organized into categories. Around the holidays you can have fun with how you arrange your items into sections, and it can also help your shoppers find gifts and decor that they would have overlooked otherwise.

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Tagging Your Products
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Tagging Your Products

Product tags are those keywords that customers use to find your products. On Etsy you're given up to 13 tags for each listing. Around the holidays there are a few things you can do to increase traffic to your shop by adjusting your tags.

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Hurd & Honey Hurd & Honey Hurd & Honey Hurd & Honey

Crowdfunding with Hurd & Honey

What is crowd funding you ask? Basically it's a way for a large group of individuals to come together in support of a project or business. With our campaign, funders will offer support through the purchase of one of our new reclaimed wood tea light runners. 

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